Huda Beauty

Easy Liner & Wild Beauty Chameleon

Content for two Huda Beauty lines — Easy Liner, shot as beauty frames and a four-step application sequence, and Wild Beauty Chameleon, shot wide and in macro on an orange ground.

Huda Beauty — Easy Liner & Wild Beauty Chameleon

A campaign film on a blue ground, featuring a model who is not the subject of the stills in this project. — Campaign

A model applying a black liquid eyeliner wing with the pen still in frame. — Beauty

Beauty

A three-quarter beauty portrait of a graphic black winged liner. — Beauty

A beauty portrait with the eyes closed, showing the finished liner on both lids. — Beauty

Step one of an eyeliner sequence: a bare lid and brow before any product. — Beauty

Step two of an eyeliner sequence: a thin line drawn along the lash line. — Beauty

Step three of an eyeliner sequence: the wing extended and filled. — Beauty

Step four of an eyeliner sequence: the finished double-wing graphic liner. — Beauty

A beauty frame on an orange ground: warm copper and plum eyeshadow with a violet lower line. — Beauty

A beauty frame on an orange ground: gold and copper shadow with a violet graphic line, eyes to camera. — Beauty

A macro frame of a copper and plum eye with a violet lower line. — Beauty

A macro frame of a blended copper and plum lid. — Beauty

A macro frame of the finished copper, plum and violet eye. — Beauty

A product frame on a pink ground: a model in a green top holding a white bottle overhead. — Campaign

A wider frame of the same pink-ground product set-up. — Campaign